The formula is simple: We create customized ads for you and your business using proven templates that attract your prospective client’s attention. We use social media platforms like Facebook and Instagram to specifically target the proper demographics of people in your area, considering factors such as age, income, interests, and online behavior.

Your prospective client clicks on the ad and is then asked a series of questions to

1) get as much information about them, such as: age, gender, smoking history, and overall health information, and

2) to weed out the “less serious” people that don’t want to fill out any information and would otherwise waste your time.

When they've successfully filled out the online questionnaire, their information gets sent to you EXCLUSIVELY and in REAL TIME for you to reach out to them ASAP.

In short, it absolutely does work. And it’s not hard to understand how . . . millions of people are connected to platforms like Facebook and Instagram everyday. Your ideal client has their information on these platforms which allows us to specifically target them with our ads.

There are several potential reasons why someone might not be getting leads from their Facebook/Instagram ad campaign(s), here are a few of the most common:

Targeting: If the audience targeting is too broad or too narrow, it can result in ads being shown to people who are unlikely to be interested in the offer. Proper audience segmentation based on demographics, interests, behaviors, etc., is crucial.

Ad Relevance: The ad creative, including the copy, imagery, and call-to-action, may not resonate with the target audience. Ads should be tailored to the preferences and needs of the target audience to maximize engagement and conversion.

Ad Frequency: Bombarding the audience with the same ad repeatedly can lead to ad fatigue and decreased engagement over time. Rotating ad creatives and refreshing campaigns can help maintain audience interest.

Budget and Bidding Strategy: If the budget is too low or the bidding strategy is not optimized for the desired outcome (such as lead generation), the ads may not reach enough people or compete effectively in the ad auction.

Ad Placement: Ads may not be appearing in the placements where the target audience is most active or receptive. Testing different placements and optimizing based on performance can help improve results.

Tracking and Measurement: Inaccurate or incomplete tracking of conversions can make it difficult to evaluate the effectiveness of Facebook ads and optimize campaigns accordingly. Ensuring proper setup of conversion tracking pixels and monitoring relevant metrics is essential.

Obviously, results may vary depending on our client’s ability to convert opportunities into clients, as well as the amount earned on any given policy. Nevertheless, our clients can expect leads of REAL people inquiring about coverage almost immediately after setting up their marketing campaign. Therefore, any return on investment could reasonably be expected within the first 30 days of working with us.

Yes.

We have set up and maintained numerous successful marketing campaigns in various regions of the United States. The principle factors in determining if we can achieve great results in a specific area are:

• Access to regions with a higher concentration of older people (individuals aged 45 and above are usually more effective).

• Access to areas where we can target people who have recently experienced life events that may trigger the need for final expense coverage.

• The ability to create "lookalike" audiences based on our client’s existing customer database.

Our clients pay a monthly fee of $750 USD with no obligation to renew. In addition to fees for our services, a daily ad spend budget of $20-$25 USD is required that goes directly to the ad platform (i.e. Facebook/Instagram). The amount of ad spend budget is based on the client’s area (e.g. population density, market saturation, etc.).